Turning Complexity into Clarity.
We are the strategic execution partner for Auto Tech and BFSI giants. From high-velocity sales to bank-grade support, we scale operations with speed, empathy, and absolute compliance.
3X
Revenue Growth
85% +
CSAT Score
150+
Team Strength
Trusted by Market Leaders
Engineered for Outcome
We replace generic outsourcing with process engineering. Every service is measured by its impact on your P&L.
Sales & Lead Gen
High-velocity outbound sales and SDR teams designed to qualify leads and close deals for AutoTech and Retail.
Learn moreCustomer Experience
Omnichannel support (Voice, Chat, Email) with 24/7 coverage. We reduce churn and boost CSAT scores (Avg 85%+).
Learn moreData & Compliance
Secure back-office operations. Data entry, verification, and processing with strict ISO 27001 aligned protocols.
Learn moreSecurity & Compliance
We operate with a "Zero-Trust" architecture. From biometric entry logs to encrypted VDI environments, your data is protected by rigorous physical and digital controls aligned with ISO 27001 standards.
Data Sovereignty
No local data storage. 100% Cloud/VDI execution.
Physical Security
Biometric access, CCTV & Clean desk policies.
Why Choose Us
Driving business growth with passion and precision.
Specialist In Avoiding Financial Challenges
We are continuously providing deep-researched and tailored-based outsourcing services /support to businesses to enhance their services and reach.
Service First Approach
We love what we are doing, this passion drives us to achieve the compassionate services necessary for business.
Dedicated Team
Tailored made team as per the process requirement. Which upskills the customer satisfaction.
24/7 Hours Support
Availability is the key factor in achieving a greater CX. We are available 24/7 for businesses.
Our Purpose
Guided by a clear direction for global impact.
Our Vision
To be the most trusted global partner for customer experience innovation, helping businesses scale efficiently through intelligent outsourcing.
Our Mission
To empower global enterprises with people-first, technology-enabled solutions that drive satisfaction, reduce churn, and accelerate service transformation.
Leadership rooted in BFSI & Strategy.
"We built InfusionBI to answer a specific need in the market: An outsourcing partner that understands the strict compliance of banking and the agility of modern tech marketplaces. We don't just execute; we govern."
Ex-Retail Banking & Wealth
About Infusion BI
Founded in 2023 with a singular mission: To professionalize the outsourcing landscape for high-compliance industries.
Infusion Business Intelligence is not a traditional call center. We are a strategic execution partner for companies that cannot afford error. Rapidly emerging as a leader in Business Process Outsourcing (BPO), we have become the largest channel partner for industry giants like Spinny and Cars24 within just 24 months of operations.
Our Philosophy
We operate on a simple ethos: Attract the best, nurture talent, and enforce strict governance. This "People-First + Compliance-Heavy" approach allows us to deliver 85%+ CSAT scores consistently while maintaining the data security standards required by our banking partners.
Our Vision
"We envision a world where businesses of all sizes can scale effortlessly, maximize efficiency, and unlock new growth opportunities through transformative outsourcing solutions."
As an industry leader, our vision is to set new benchmarks in customer service excellence, pioneering intelligent, agile, and tech-driven support ecosystems. By continuously innovating and adapting, we strive to be the most trusted global partner for businesses looking to thrive in an ever-evolving digital landscape.
Our Mission
"To redefine customer engagement and business growth through cutting-edge outsourcing solutions, exceptional customer service, and data-driven strategies."
We are committed to empowering businesses with tailored support, seamless operations, and a relentless pursuit of innovation and excellence.
Through strategic partnerships, advanced technology, and an unwavering focus on quality, we aim to elevate customer experiences, drive measurable business impact, and create long-term success for our clients.
Our Reach
Headquartered in New Delhi with operational branch office in Haldwani, Uttarakhand. We serve clients across Pan-India and are expanding into North American markets.
Our Growth
Scaled from 5 to 150+ full-time employees in under two years, driven entirely by client referrals and performance expansion.
Executive Leadership
Purnima Rakholia
Founder & Managing Director
Purnima Rakholia is a purpose-driven leader with over 13 years of experience across Banking, Retail, and Global Outsourcing. She brings deep domain expertise from the BFSI sector, having managed retail banking, lending, and wealth portfolios before venturing into entrepreneurship.
Under her leadership, InfusionBI has transformed from a startup into a robust operational partner for India's largest AutoTech marketplaces. Her strength lies in "turning complexity into clarity"—structuring chaotic business processes into measurable, scalable workflows.
Key Competencies
- BFSI & Retail Tech Domain Expert
- High-Compliance Operations
- International Market Expansion
- Strategic Partnership Management
Our Services
End-to-end operational support customized for scale.
Sales & SDR Operations
Dedicated sales development teams that handle lead qualification, appointment setting, and closing.
View Details →Customer Experience (CX)
Voice, email, and chat support systems designed to improve retention and solve issues on the first contact.
View Details →Data & Back Office
Secure data entry, validation, and processing with strict adherence to data sovereignty and privacy.
View Details →Custom Solution?
We build bespoke teams for unique operational challenges. Tell us what you need.
Contact Us →Sales Development & Lead Generation
Accelerate your pipeline with trained sales professionals.
The Challenge
In-house sales teams often waste 60% of their time on unqualified leads. Scaling a sales team is expensive and management-intensive.
Our Solution
InfusionBI provides dedicated SDR squads that integrate with your CRM. We handle the "top of funnel" chaos—calling, qualifying, and nurturing—so your closers only talk to ready buyers.
Key Outcomes
- Higher Conversion: Proven track record in Auto Tech sales funnels.
- Scalability: Ramp up from 5 to 50 agents in weeks, not months.
- Tech Enabled: We use cloud dialers with predictive capabilities to maximize talk time.
Customer Experience (CX) Operations
Multilingual support that protects your brand reputation.
Our Approach
We move beyond script-reading. Our agents are trained in empathy and problem-solving, authorized to resolve issues on the first call to prevent escalation.
Handling inquiries, complaints, and technical support with low wait times.
Proactive calls to at-risk customers to prevent churn and gather feedback.
Secure Processing
For BFSI and Insurance clients, data accuracy is a legal requirement. We provide rigorous data entry, document verification, and transcription services.
Security Protocols
- • No local storage of client data.
- • Restricted internet access on operation floors.
- • NDA signed by every employee.
- • Full audit trails for all data modifications.
Bank-Grade Security & Governance
We don't just follow standards; we engineer trust. Our operations are fortified by military-grade encryption, rigorous physical controls, and a compliance framework aligned with global banking standards.
Cloud Infrastructure (AWS)
- VPC Architecture: Virtual Private Cloud with multi-AZ private/public subnets for isolation.
- Defense Layers: AWS WAF (Web Application Firewall) & Shield for DDoS protection.
- Encryption: AES-256 encryption for data at rest (S3/EBS) and TLS 1.2+ for data in transit.
- Network Security: Dual ISP setup with auto-failover and Active/Active redundancy.
Data Sovereignty & Privacy
- No Local Storage: All operations are performed via secure remote desktops (VDI). No sensitive client data is stored on local hard drives.
- Access Control: Role-based access control (RBAC) with Least Privilege principle. MFA enabled for all critical systems.
- DLP Measures: Disabled USB ports, restricted internet access on production floors, and endpoint protection.
Physical & Operational Controls
- Facility Access: Biometric entry logs and 24/7 CCTV surveillance with 90-day retention.
- Clean Desk Policy: No paper, pens, or personal devices allowed in secure operation zones.
- Mobile Policy: Strictly enforced "No Mobile Zone" on production floors to prevent unauthorized recording.
Incident Response & BCP
- Response SLAs: Critical incidents acknowledged within 15 minutes. High severity within 30 minutes.
- Business Continuity: 10-12% workforce bench strength and cross-trained backup pools for absenteeism.
- Disaster Recovery: Warm-standby in secondary AWS region with automated failover capabilities (Target RTO < 2 hrs).
Human Capital Security
Rigorous BGV
Identity, address, education, and criminal record verification for all employees.
Legal Binding
Strict NDAs and confidentiality agreements signed before induction.
Continuous Training
Mandatory modules on POSH, Data Privacy, and Information Security.
Privacy Policy
Effective Date: August 28, 2025
At Infusion Business Intelligence Pvt. Ltd. ("InfusionBI", "we", "us", "our"), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data when you visit our website or engage with our services.
1. Information We Collect
We may collect personal information that you voluntarily provide to us when you express interest in obtaining information about us or our products and services, when you participate in activities on the website, or otherwise when you contact us.
- Personal Data: Name, email address, phone number, company name, and job title provided through our contact forms.
- Operational Data: Data shared by clients under strict Non-Disclosure Agreements (NDAs) for the purpose of business process execution.
- Technical Data: IP address, browser type, operating system, and access times collected automatically via cookies for website analytics.
2. How We Use Your Information
We use the information we collect or receive for the following business purposes:
- To Facilitate Service Delivery: To respond to inquiries, send administrative information, and fulfill service contracts.
- To Ensure Security: We monitor for potential risks and attacks to ensure the safety of our platform and client data.
- To Comply with Legal Obligations: We keep records as required by Indian law and regulatory bodies (including TRAI).
3. Data Security & Sovereignty
Security is the core of our operations. We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process.
- ISO 27001 Alignment: Our Information Security Management System (ISMS) is being aligned with ISO 27001 standards.
- No Local Storage: Client data is processed via secure remote desktop environments (VDI) or cloud systems; we do not store sensitive client data on local hard drives.
- Encryption: Data is encrypted in transit and at rest where applicable.
- Access Control: Strict biometric and role-based access controls are enforced at our branch office.
4. Sharing Your Information
We do not sell, trade, or rent your personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners and trusted affiliates for the purposes outlined above.
5. Contact Us
If you have questions or comments about this policy, you may email us at corporate@infusionbi.com or by post to:
Infusion Business Intelligence Pvt. Ltd.Corporate Office
New Delhi 110059, India
Let's Discuss Your Operations
Ready to scale? Contact our team for a capability walkthrough or a custom proposal.
Corporate Office
New Delhi 110059, India
Branch Office
Haldwani 263139, Uttarakhand, India
Email Us
corporate@infusionbi.com